Snigel Web Services Ltd


Snigel Web Services Ltd aims to provide the best possible customer service by using a customer first approach. Snigel Web Services Ltd is bound by and acts in accordance with the General Data Protection Regulation (GDPR), which sets out rules and regulations pertaining to the privacy of individuals.

Last updated: Dec 11th 2020


Snigel uses leading anti-malware software to meet the highest ad safety standards in the industry. If you encounter a bad ad, please immediately report it to Snigel using this link.


There are many aspects of this site which can be viewed without providing personal information, however, to get access to customer support features, you may be required to submit personally identifiable information.

This website uses Google Analytics, a service which transmits website traffic data to Google servers. This instance of Google Analytics does not identify individual users or associate your IP address with any other data held by Google. Reports provided by Google Analytics are used to help companies understand website traffic and web page usage.


Apart from the aforementioned customer support features, Snigel Web Services Ltd does not collect personal data from website visitors. The publishers that use Snigel Web Services Ltd’s technology (“Publishers”), may collect data on their users to deliver personalized advertisements and content depending on the publisher’s privacy policies. The data collected may include but is not limited to:
Cookies: Publishers may collect and use cookies stored in your browser(s) to identify and target users and interactions with their content.
Device Information: When using a mobile device in particular, information that identifies the device (for example, but not limited to, the operating system, hardware model) may be derived.
User interaction data: Publishers may collect and use data produced when you visit a publisher’s website to improve their solutions and provide users with a better advertising experience. This information may include but is not limited to bid pricing, network/advertiser information, analogy categories and additional user-targeting information.


We may occasionally hire other companies to provide services on our behalf, including but not limited to handling customer support enquiries, or processing transactions. Those companies will be permitted to obtain only the personal information they need to deliver the service. Snigel Web Services Ltd takes appropriate steps to ensure that these organizations are bound by confidentiality and privacy obligations in relation to the protection of your personal information.


When using a publisher’s site, information collected about you and your interactions with the content may be shared with Snigel Web Services Ltd´s third party advertising partners (“partner networks”) depending on the publisher’s privacy policies. The purpose of sharing this information with our partner networks is to make your experience on a publisher’s site more personalized, specifically for the purpose of marketing and targeted advertising. Under data protection laws and regulations e.g. the General Data Protection Regulation (“GDPR”) for EU citizens or the Californian Consumer Privacy Act (“CCPA”) for Californian residents, you have the right to opt out of, delete and/or request copies of any data collected on you. You can find a list of partner networks and their respective privacy policies where you can exercise the rights consistent with your jurisdiction on this page.


Snigel Web Services Ldt cooperates with and may implement universal ID solutions on publishers sites with the purpose of user-level identification in browsers where third party cookies are blocked. ID solutions enable a privacy-centric and transparent solution for people-based advertising in real time.
You can find a list of ID solution partners and their respective privacy policies where you can exercise the rights consistent with your jurisdiction on this page.


For each visitor to reach the site, we may collect the following non-personally identifiable information, including but not limited to browser type, version and language, operating system, pages viewed while browsing the site, page access times and referring website address. This collected information is used solely internally for the purpose of evaluating visitor traffic and trends.

Snigel Web Services Ltd takes care and precautions to maintain your data privately. In the rare event of a possible data breach, all customers on our database will receive an email and a phone call (if a phone number is on record) as notification.


Snigel Web Services Ltd reserves the right to make amendments to this Privacy Policy at any time. If you have objections to the Privacy Policy, you should not access or use the site.


You have a right to access your personal information, subject to exceptions allowed by law. If you would like to do so, please inform us and we will provide this information. You may be required to put your request in writing for security reasons. Snigel Web Services Ltd reserves the right to charge a fee for searching for and providing access to, your information on a per request basis. In compliance with European Union GDPR laws and regulations, especially the “right to be forgotten”, we will access and fully delete your data from our records upon contacting us. Please email [email protected] to proceed with this process.


Snigel Web Services Ltd welcomes your comments regarding this Privacy Policy. If you have any questions about this Privacy Policy and would like further information, please contact us by any of the following means during business hours Monday to Friday.


Attn: Privacy Policy,
Snigel Web Services Ltd,
The Black Church, Saint Mary´s Place, Dublin 7, Ireland, D07 P4AX


If you are using a programmatic advertising solution on your website, we recommend providing transparency to users about how ads are served and how user data is processed. If you would like to understand how header bidding works, please visit our header bidding guide. To understand how CMPs are connected to GDPR and privacy policies, please read our how to choose a CMP guide.

About Snigel

Snigel is an advertising technology company that helps high-growth websites manage, increase, and diversify their ad revenue. As a Google MCM Partner and a Google AdX Partner, Sigel has access to premium ad campaigns. In addition, Snigel provides native video, a consent management platform, next-generation advertising formats, and access to a multi-national team of advertising operations experts. Overall, Snigel delivers sustainable growth for publishers, enabling them to focus on their core business and produce excellent content.

TCF Policy Attestation

This document serves as an attestation of Snigel Web Services’ commitment to the principles and guidelines outlined in the Interactive Advertising Bureau (IAB) Transparency Framework. We acknowledge the importance of transparency, consumer privacy, and responsible data practices in the digital advertising ecosystem.

As an organization, we strive to uphold the highest standards of ethical conduct and compliance with industry best practices. By adopting the IAB Transparency Framework, we affirm our dedication to fostering transparency and empowering individuals to make informed choices about their online advertising experiences.

Our commitment to the IAB Transparency Framework includes but is not limited to:

Disclosure of Data Collection and Use: We will provide clear and meaningful disclosures to users regarding the collection, use, and sharing of their data, including the purpose and recipients of such data.

Enhanced Notice and User Controls: We will ensure that users are provided with prominent and easily accessible notice about data collection and usage practices, as well as the ability to exercise meaningful choices and controls over their data.

Data Minimization and Purpose Limitation: We will collect and process user data only for specific, legitimate purposes outlined in our privacy policy, and we will minimize the collection and retention of data to what is necessary to fulfill those purposes.

Data Accuracy and Accountability: We will take reasonable steps to ensure the accuracy and integrity of the data we collect, and we will implement appropriate measures to safeguard user data from unauthorized access, loss, or misuse.

Third-Party Data Partners: We will ensure that any third-party data partners we engage with adhere to the same high standards of transparency and user privacy, as outlined in the IAB Transparency Framework.

Compliance with Applicable Laws and Regulations: We will comply with all relevant laws, regulations, and self-regulatory codes related to data privacy, advertising, and consumer protection.

Ongoing Education and Awareness: We will continue to educate our employees, partners, and stakeholders about the importance of privacy, transparency, and responsible data practices in the digital advertising ecosystem.

By adopting the IAB Transparency Framework, [Your Organization’s Name] is committed to creating a more trustworthy and user-centric advertising environment. We understand that achieving these goals requires continuous evaluation and improvement of our practices, and we pledge to stay informed about emerging trends and developments in data privacy and transparency.

We also understand that our compliance with the IAB Transparency Framework may be subject to verification or assessment by the appropriate authorities or industry bodies, and we commit to cooperating fully with any such inquiries.

We believe that transparency and accountability are vital for fostering trust and maintaining the health of the digital advertising industry. Through our adherence to the IAB Transparency Framework, we aim to contribute to a more transparent and privacy-respecting ecosystem for all stakeholders.

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