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AdSense is one of the most well-known ad monetization solutions. While many publishers can earn more revenue by switching to a header bidding solution, some publishers are better off staying with AdSense or using a combination of AdSense and header bidding. In this guide, we cover how to know if you should actually look for […]
Video ads can help publishers increase ad revenue by about 23% or more, depending on the site’s existing setup and the type of video units used. However, video ads aren’t the best option for every website. Publishers need to consider many different factors such as whether or not they have the right size and placement […]